View Slideshow

SOUL BARING: Rihanna will launch her third fragrance, Nude by Rihanna, in Macy’s on Black Friday. The “seductive floral oriental” blend, which will retail for $49 to $59, follows her first rebellion-exploring scents, Reb’l Fleur and Rebelle, and is meant to bring to mind thoughts of “glistening” skin. “When creating my first scent, Reb’l Fleur, I wanted it to be a really strong scent — daring and bold,” said the Grammy winner. “I have gotten more personal with Nude.”

The composition includes notes of guava nectar, mandarin and pear — ingredients Rihanna said remind her of growing up in Saint Michael, Barbados — as well as orange blossom, gardenia petals and vanilla orchid.

This story first appeared in the November 16, 2012 issue of WWD.  Subscribe Today.

A lingerie-clad Rihanna features in the scent’s ad campaign, shot by Tony Duran, which was deemed “too hot” for stores. In fact, an alternate image was created for retail distribution. Rihanna’s new album, “Unapologetic,” drops on Nov. 19, then the star will kick off her Diamonds world tour in March. “I named my album ‘Unapologetic’ because there is only one truth, and you can’t apologize for that,” said Rihanna, who alluded to the possibility of creating a cosmetics or hair-care line in the future. “It’s honest. I’m always evolving of course. I think the only motto I have is to be true to myself.”

View Slideshow
load comments
  • Beauty Buzz: Rihanna’s “Nude” Ad Deemed Too Nude for Stores, butter LONDON Collabs With Goop, More | StyleCaster

    […] 4. Rihanna’s third scent, Nude, will hit stores on Black Friday, but stores have already decided that ad was inappropriate and a new one has been created. [WWD] […]

  • News: Rihanna’s Fragrance Ad Too Sexy; Gray Lipstick Is The New Trend To Try | StyleCaster

    […] Rihanna’s third fragrance, “Nude” is launching at Macy’s on Black Friday, but don’t expect to see her under-the-sheets-lingerie ad campaign. It was deemed too inappropriate to display in retail stores. —via WWD […]

blog comments powered by Disqus