TEAMING UP: Topshop is launching a collection in collaboration with Adidas Originals. Topshop’s design team and Adidas Originals have created a 20-piece collection — called Topshop X Adidas Originals — which sees the retailer giving the sports brand’s designs a fashionable twist.
Among the styles in the collection are three-stripe track pants — tailored so they’re slim fitting — along with cotton tank tops with scoop arm holes and sweatshirts adorned with a print inspired by London landmarks, created by Topshop’s designers. Footwear is also part of the mix, with Adidas Originals’ Superstar, Tech Super and Attitude sneaker styles reworked in new leather and print combinations.
This story first appeared in the February 6, 2014 issue of WWD. Subscribe Today.
Kate Phelan, Topshop’s creative director, said the collection aims to bring some “femininity” to Adidas Originals’ sports designs, and noted that the collection is designed to be worn as a fashion range.
The collection will be launched March 20 in select U.K. Topshop stores and all the retailer’s U.S. stores, alongside its Hong Kong store and 64 other international locations. It will also be carried at topshop.com and nordstrom.com and at 80 Adidas stores internationally. Prices for the collection start at $35 for a cotton tank top and run through to $135 for the Tech Super sneakers.