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Vince to Fete SoHo Flagship

The brand, which opened a 3,050-square-foot location at 89 Mercer Street in August, is throwing a housewarming party on Wednesday.

VERY VINCE: Vince, which has been in the news lately with its planned initial public offering up to $200 million, is in a partying mood. The brand, which opened a 3,050-square-foot flagship at 89 Mercer Street in Manhattan in August, will throw a housewarming party to celebrate the new SoHo store on Wednesday, by invitation only. Mia Moretti and Caitlin Moe will provide entertainment and music with live performance DJ sets. Guests will be served signature cocktails curated by New York City mixologist Mulberry Project and passed bites from Olivier Cheng.

Expected partygoers are Leigh Lezark, Harley Viera-Newton, Chelsea Leyland, Brendan Fallis, Cory Kennedy, Katie Gallagher, Fiona Byrne, Carlos Campos and Becka Diamond.

This story first appeared in the October 7, 2013 issue of WWD.  Subscribe Today.

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