By  on January 31, 2008

The top 10 Pantone colors chosen by New York designers for fall 2008.

There's change in the air for fall, and it's not just a political one. The warm, subdued colors that typically make up a fall palette have given way to rich blues, greens and purples. "It's a big change for the season," agreed Leatrice Eiseman, executive director of Carlstadt, N.J.-based Pantone Color Institute, which supplied WWD with its top 10 colors for New York designers for fall. "The bottom five colors are the warmer colors we're more accustomed to seeing for fall. The dominance of blue, purple and green really makes a statement about how influential they are for designers this season."



In addition, while the shades have a coolness to them, "they're actually quite rich. They've got some excitement behind them, too, and they act as a nice balance to the warmer, neutral palette that's represented in the bottom five colors."

1. PANTONE 18-3943 BLUE IRIS

Chosen by 13.95 percent of designers

Pantone's 2008 Color of the Year is also designers' favorite color for fall. "Each year, Pantone chooses a color that we think represents what the year is about," said Eiseman of Pantone Color Institute. "What's the message this year? People are looking for calm in such a volatile year — especially now, with the election and the turbulent economy. We need that element of calm, but at the same time, this color also has some strength to it." With purple undertones, the color transforms into something a little richer than any plain blue or purple. Designers who incorporated Blue Iris into their collections include Reem Acra and Alice Temperley of Temperley London.

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