American Eagle Outfitters Inc. has named Jenn Rogien, costume designer for HBO’s TV series “Girls,” as style and fit expert for its aerie lingerie brand.
The 2012 Style Awards TV Costume Designer of the Year winner will use her experience of bringing a character’s personality to life through wardrobe by helping the aerie girl shape her story through lingerie. Kicking off the six-month partnership this month, Rogien will participate in viral videos, store appearances and consumer fit sessions, as well as offer advice and tips for girls across the country. Details have not been finalized.
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)