PARIS –Faced with increased competition from fast fashion and declining domestic sales, French lingerie labels are upping their game to push their presence on the international stage. This was the resounding message at the Salon de la Lingerie (SIL) and Interfilière trade shows here, which ran Jan 21-23 at Porte de Versailles.
Show organizer Eurovet said it saw a “marked increase” in visitor numbers, but declined to reveal figures. International attendance accounted for 64 percent of visitors. French and British visitor numbers declined, Eurovet said. At Interfilière, visitor numbers increased 7 percent, with a 14 percent rise in international attendees, who accounted for 66.5 percent of traffic.
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)