HUNTINGTON BEACH, Calif. — Roxy, Quiksilver’s surf-inspired junior brand that racked up $647 million in sales last year, is getting a big sister.
Next fall, under the parent brand, Quiksilver will kick off a young contemporary line aimed at 18 to 24 year-olds who outgrew Roxy, as competitors in the action sports industry, such as Nike-owned Hurley, boost the fashion quotient in their women’s divisions and Roxy skews even younger by introducing infants’ clothing. In addition, Quiksilver aims to extend its roots out of board sports into a global arena with more general appeal.
Steve Aoki held a presentation, a runway show and outdoor concert for his men's line Dim Mak. Here's a look from his spring 2018 collection, which was titled "Paradise Found." #wwdfashion #wwdmens (📷: George Chinsee)
"It's really hard sometimes. I think I have a reputation for being really tough and aggressive and pushy but I really am a very shy person who wants to be liked, and that's the conflict constantly. There's something that takes hold - I want people to like me, I don't want to be mean - but if I see something that just cries out to be answered, I go for it," says renowned NBC News correspondent Andrea Mitchell. (📷: @axeldupeux)