For the past couple of years, Joey Adler, the former chief executive officer of Diesel Canada, has been immersed in Millennial life while working on Dept. of Good, a for-profit retail ecosystem that will launch later this year. She's used those findings to introduce Shades of Black with Trey Alligood, who serves as creative director and previously worked at Gents."Working with Millennials has inspired me to understand how we, the Baby Boomers, have lost completely the notion of less is more. For Millennials, life is about living. Not about amassing," said Adler. "Living life and shades of black in its simplicity is actually full of fashion complexities. The pieces are so versatile and can be adapted to a variety of settings."Shades of black is a gender-neutral line that's built around tones of black, white and gray. The line, which retails from $48 to $595, includes denim, jackets, sweatshirts, hoodies, bomber jackets, shorts and T-shirts that are made from Japanese silks, Italian leather and suede, French terry and bamboo cotton. According to Adler, the pieces can be worn as basic separates or layered together to create more fashion-forward looks.The collection, which will be available in December, will be released every few months. It will be sold on Shades of Black's e-commerce site and select boutiques."We aren't afraid at all of stores not understanding how to merchandise the brand," said Adler. "One of the best parts of the collection is you can get dressed in the dark and come out looking completely put together as every piece either layers or goes back to the other pieces in some way."Shades of Black will partner with Adler's Dept. of Good, and it will raise awareness and funds for Human Rights causes. Going forward, the organization will work with other brands to support different nonprofit organizations.
To celebrate Pride 2018, @themarcjacobs released the #GratefulNotHateful campaign, a social media initiative aimed at extending Pride beyond the parade. Inspired by Jacobs’ everyday outlook, the campaign features Jacobs along with a group of models and social media stars who are members and supporters of the LGBT community, all seen wearing @marcbeauty’s Highliner Gel Eye Crayons in colors of the rainbow. Head to our Instagram stories to see close-ups of the liner. #wwdbeauty
Virgil Abloh’s dad Nee and Don Crawley, cofounder of RSVP Gallery, were some of the hometown crew at the Chicago-born designer’s debut show for Louis Vuitton. (📸: @jdiderich ) #wwdmens #louisvuitton #virgilabloh
About last night: @marycharteris and @adwoaaboah hit up Hyde Park for the Serpentine Galleries’ annual summer party held in partnership with @chanelofficial. Head to WWD.com to see more photos. #wwdfashion
“This is Paris, my first show. I’m all about democracy. If some kid shows up, flew from New Jersey to just be around, let’s get him a seat.” — @virgilabloh tells WWD’s @jdiderich ahead of his first show for @louisvuitton men’s. (📸: @alfredo_piola ) #wwdmens #virgilabloh #louisvuitton
“Kate Spade was a true fashion icon who brought joy to the lives of women around the world, and inspired women to live life to the fullest. We are dedicated to carrying on her legacy,” said Anna Bakst, brand president and chief executive officer of @katespadeny. The Kate Spade Foundation announced that it will be donating $1 million to suicide prevention and mental health awareness in tribute to the recent death of Kate Spade. Read more on WWD.com. #wwdnews (📷: @chinseephoto)
A first look at @virgilabloh’s sneakers for @louisvuitton. Abloh spoke to WWD about his debut collection for Louis Vuitton, creating @kendalljenner’s #metgala outfit and redefining the heritage brand. Read the full story on WWD.com. #wwdfashion 📷: @alfredo_piola)
The world’s largest producer of denim @iskodenim is sharing the strategy behind its product development process. Read our full interview with ISKO’s product development manager Baris Ozden on the company’s extensive research practices, upcoming denim trends and the latest material innovations on WWD.com. #iskodenim