By and  on January 24, 2013

Slim silhouettes, heritage brands, knitwear and outerwear werekey draws for retailers in town to shop the New York market shows this week.

But with these trends popular for the past several seasons, stores were forced to scour the aisles at Project, MRket, Capsule and the other trade shows for their latest incarnations.

“There’s not a lot of trend this season,” said Dan Farrington, general merchandise manager of men’s wear for Mitchells Family of Stores. “There’s still some room to grow with the fit change, but that’s leveling out now.”

As a result, he was searching for “special items, add-on luxury pieces to round out our offering.” Sweaters, outerwear and soft jersey jackets, along with “cool denim,” were the most intriguing, he said. “But there’s a lot of sameness. Everybody has zip sweaters and soft jackets, so for us, it’s about the details.” Accessories also are an area of opportunity, Farrington said, pointing to caps, scarves and leather goods.

He noted that his company benefited from a blast of business at the end of the holiday season, and he’s expecting single-digit growth for this year. “If we’re smart and have good product, that’s what we’re looking at,” said Farrington.

Craig DeLongy of the John Craig men’s stores in Winter Park, Fla., said he was “blown away by the creative courage” of European men and hopes to bring a bit of that to his customer. “We have to teach men how to dress,” he said.

 

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