As most categories struggle, outerwear sales are hanging tough because of markdowns, more limited distribution and new marketing tactics.
Consumer spending is at the tightest levels in decades, and shoppers need prompting just to get into the stores — never mind to splurge on a big-ticket item like a coat. But in this heavily promoted selling season where 40 percent markdowns are common, consumers who do venture out are finding deals.
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)