By  on September 30, 2009

Leather outerwear maker Schott NYC is launching a men’s sportswear collection for spring, including woven shirts, denim jeans, T-shirts and light outerwear. The company will showcase the line as part of the Fashion in Detroit events Thursday and Friday.

The new line represents the first time Schott — known for its iconic Perfecto motorcycle jacket made famous by Marlon Brando and James Dean — has made a concerted push into men’s sportswear since the mid-Nineties. “The sportswear is a natural extension of the leather jackets: casual, easy to wear and durable,” said Jason Schott, chief operating officer of Schott NYC, which rings up total retail sales globally of more than $100 million. The brand is sold in about 1,000 doors, including Army-Navy stores and specialty retailers such as Nordstrom, Atrium, Blackbird and Ian.

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