When it comes to prom, teens still crave a little glitz and glamour — even if it’s on a tight budget.
No matter what the trend — bold prints, bright colors, back detail, beading and crystals, cocktail dresses or long elaborate gowns — a range in price points is key this year, with some retailers offering dresses for as low as $50. Stores are also clammering for teen attention by having in-store events where shoppers can walk away with goody bags in addition to their dress.
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)