Fashion showmen extraordinaire Viktor Horsting and Rolf Snoeren said Monday that they would present their spring-summer 2009 collection on their Web site, in lieu of the Paris runway, on which the Dutch designers in the past have featured pyrotechnics, fog and blue-screen technology effects.
WWD reported Monday that the designers would forgo the runway this season as they transition to new ownership by Renzo Rosso’s Only the Brave Srl. Starting with the fall-winter 2009 season, Staff International, Only the Brave’s manufacturing and distribution arm, will hold the exclusive worldwide license for Viktor & Rolf’s women’s and men’s collections of clothing, shoes and accessories. Gibò will manufacture and distribute the spring collection.
“It’s a creative solution between partners,” Snoeren said Monday. “It’s quite a big production. We’re shooting it next week.”
The online showcase, to go live on Oct. 2 on their new Web site, viktor-rolf.com, will depict an actual fashion show in the Grand Salon of their virtual house. “It’s a bit like in the Fifties in the French couture salons,” Snoeren said. However, the online version will employ the latest technologies and allow for “guests” to access the backstage area, to see hair and makeup, and to pop in on the designers for fittings of their collection, titled Funny Face.
“There’s so many possibilities on the Internet,” Snoeren said.
Not that he and Horsting can resist the thrill of a real show. “This gives us a chance next season to have a fresh start with a real runway show in Paris,” Snoeren said.
@kith is moving into children’s. The men’s and women’s streetwear brand has launched Kidset, a Kith kids line located in New York at 64 Bleecker Street. The line includes mini versions of staple Kith pieces like the Astor bomber jacket and the Kith box logo sweatshirts, along with a wall that can display up to 120 pairs of shoes from @adidas, @newbalance, @timberland and more. #wwdfashion
“I just wanted to create this fully rounded character, but I do think what excited me most was just the opportunity to give a group of people representation that I feel needs it. I like to do characters in projects that stand for something and Karolina definitely does, so that was really exciting to me,” @ginnygardner says of her new role in @hulu’s “The Runaways.” Gardner plays Karolina Dean, a queer superhero, which is a rarity for @marvel. Read more about Gardner’s character on WWD.com #wwdeye (📷: @dandoperalski)
@heriethpaul and @gracebol have a moment on the @victoriassecret fashion show 2017. See every look from the runway on WWD.com. Link in bio. (📷: @giovanni_giannoni_photo) #wwdfashion #victoriassecret #VSFashionShow
“Azzedine has been one of the biggest influences in my life. He has always been such a strong, loving, fatherly figure to me. I call him Papa. His designs are indescribably unique, they are pieces of art. He knew how to make the female form look its loveliest. I have so many memories of him; my favorite might be during my first show with him in Paris. He liked me and he wanted to help me get more work. He called all his friends at Kenzo and Comme des Garcons, and asked them to book me. They said, ‘But she can’t walk!’ And he said, ‘but she has such a great ass!' His friendship and support has been the great privilege of my career. I can't imagine life without him. Repose en paix mon Papa.” - @stephanieseymour tells @wwd. #wwdfashion (📷: @steveeichner) #alaia #azzedinealaia
Azzedine Alaïa, flanked by two of his closest friends, models Stephanie Seymour and Naomi Campbell.
He designed Seymour’s dress for her 1995 wedding to Peter Brant, and treated Campbell (who famously called him Papa), like a daughter. For more on the legendary designer, tap the link in bio. #wwdfashion #alaia #azzedinealaia