SAN DIEGO - Fallout from the economy was apparent at last week's Agenda trade show here.
The biannual, streetwear-oriented show, now five years old, saw slightly slower foot traffic and buyers were conservative. Agenda had about 110 exhibitors, compared with roughly 140 in January.
"The show in January was busier. I wrote more orders then, though I think there are some really quality buyers this time," said Kylee Fauss, founder of Miss Wax jewelry line. "There's a lot of standing around, though, and not much business being done - even the bigger brands."
Agenda remains largely populated by men's wear, though emerging women's lines such as Married to the Mob, UNIF and Nikita continue to turn out. The three-day show also featured almost double the footwear of the last show, including skateboarding brands Etnies and Supra.
Lanie Alabanza-Barcena, founder of Hellz Bellz clothing, said the flagging U.S. economy presented opportunity for the women's wear brand.
"With the dollar so weak, this is the good time to make our international push," she said, citing plans to expand her three-year-old line into overseas markets. "It's a tough time for business, but you have to take the chance."
Agenda co-founder Aaron Levant said there was a strong turnout of Asian buyers.
"The show has really evolved into the lifestyle sector. The 60 or 70 percent of the people at ASR who are actually interested in new things and streetwear will come here," Levant said. "We like to keep things fresh and a tight group of exhibitors, so we drop about the bottom 20 percent of the brands each year."
Some established labels, such as Sweden's WeAretheSuperlativeConspiracy and Culver City, Calif.-based Tokidoki, said they fared well despite the gloomy economic climate.
"This is a show that will only get stronger as the brands continue to develop. We're relatively young as a brand and we will only go up," said Ivan Arnold, co-owner of Tokidoki with Italian designer Simone Legno. "We did the show in 2005, took a hiatus and have had a great response now that we're back."
@kering_official is spinning off its stake in puma in an effort to focus on its luxury brands, the brand operator announced yesterday. “We are proud to have supported the turnaround of Puma, which now has unrivaled capabilities to take full advantage of the specific dynamics of its global markets and is poised to achieve substantial growth,” said François-Henri Pinault, Kering’s chief executive officer and chairman. Artémis will become a “long-term strategic shareholder” of Puma with a 29 percent stake. #wwdnews #wwdfashion (📷: @jilliansollazzo)
The fashion world mourns for celebrated street style photographer, Nabile Quenum, who died at age 32 in Paris.
Quenum, creator of the fashion blog “J’ai Perdu Ma Veste,” was a fashion week fixture, and regularly shot for New York magazine’s The Cut, among other outlets, and brands such as Louis Vuitton, Moncler and Adidas. He was also actively involved in the #NoFreePhotos initiative, which kicked off in the fall. Read more about Quenum in @kbsmoke's story on WWD.com. #wwdnews
@verwanggang and @maisonladuree have teamed up on a dessert collab called Vera Wang Pour Ladurée. The collection, which launched this week, features a specialty macaroon, as well as a wedding cake inspired by one of the designer’s gowns. “I could not imagine a more delicate or sophisticated creation to grace any couple’s celebration,” said Wang. #wwdfashion
“I’m Russian and I love to use all these little tricks that I got from my grandma or my mom. We didn’t have a lot of money for creams or anything like that so we would use a garden as a beauty treatment regime. We’d put cucumber in the fridge and do a cucumber mask,” says model @irinashayk on one of her beauty hacks. WWD asked celebs what their go-to self-care rituals are. See what Naomie Harris, Freida Pinto and more said on WWD.com. #wwdeye #wwdbeauty (📷: @zefashioninsider)
Exclusive: @viktorandrolf are teaming up with @Zalando on a collection made from leftover clothing. The lineup, which lands at the retailer February 1, includes 17 pieces adorned with sliced up and repurposed overstock from the retailer’s private label collection. Pictured here is a look from the collection –– see more on WWD.com. #wwdfashion #wwdnews
@duewestnyc is the newest bar joining the collection of intimate neighborhood-focused spaces in the West Village. The cocktail menu, which includes bitters and syrups made in-house, offers a “Build Your Own Old-Fashioned” – like the one pictured here – where guests can choose from a list of spirits and unexpected sugars and bitters. #wwdeye
Spotted at last night’s National Board of Review gala in NYC: Angelina Jolie. Jolie – along with Meryl Streep, @lupitanyongo and more – continued the all-black dress code from Sunday’s Golden Globes. #wwdeye (📷: @lexieblacklock)