TORRANCE, Calif. — Start your engines. Alpinestars, the Italian clothing brand that has outfitted race car drivers and motorcyclists for 45 years, is entering the U.S. women’s sportswear wholesale business for fall.
Eyeing the young contemporary shopper who covets on-point trends at reasonable prices, the company is offering everything that a woman needs to look as if she’s a motor sports aficionado — even if she doesn’t know how to ride a bike.
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