CHESTNUT HILL, Mass. — For its fifth store, Cusp has been renamed Cusp by Neiman Marcus, underscoring the contemporary concept’s link to its luxury retail parent.
“We found that with our customers who didn’t already know, [the name change] improved their perception and their interest in the store,” said Russ Patrick, managing director of Cusp by Neiman Marcus. The name also will be tested at the sixth store, which opens in Chicago’s Water Tower Place in November.
Steve Aoki held a presentation, a runway show and outdoor concert for his men's line Dim Mak. Here's a look from his spring 2018 collection, which was titled "Paradise Found." #wwdfashion #wwdmens (📷: George Chinsee)
"It's really hard sometimes. I think I have a reputation for being really tough and aggressive and pushy but I really am a very shy person who wants to be liked, and that's the conflict constantly. There's something that takes hold - I want people to like me, I don't want to be mean - but if I see something that just cries out to be answered, I go for it," says renowned NBC News correspondent Andrea Mitchell. (📷: @axeldupeux)