By  on September 7, 2012

NEW YORK — Beyoncé Knowles’ House of Deréon is changing direction.

An overhaul is now underfoot less than two years after LF USA, a division of Li & Fung, acquired Beyond Productions LLC, the apparel and accessories company led by Beyoncé and her mother, Tina Knowles. Beyond Productions chief executive officer Philip Davis exited the company more than six weeks ago and many of the company’s other 15 or so employees are said to have received pink slips.

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