Adidas activewear is getting a shot of punk flash, courtesy of Jeremy Scott. The American designer, who will show his namesake collection in Paris on Sept. 30, has signed a multiseason deal with the activewear giant to design apparel and footwear for men and women, which will be launched in select boutiques and fashion doors on Feb. 1, 2009, and a month later in Adidas Originals stores. The collaboration is part of the Originals by Originals project, which will also include collections by streetwear designers Alyasha Owerka-Moore and Kazuki.
“It was proposed to me as complete freedom, to really do what I wanted,” says Scott, who previously worked with the company in 2002 on !- Signed (pronounced “I signed”), a sneaker collaboration that produced Scott’s cult classic money-print shoe, of which only 100 were made (according to Scott, one pair showed up on eBay with a price tag of $7,000). “I’ve been supported by [Adidas] fully with it, from the sequined tracksuit to flapper-fringe basketball jackets.” Scott, who is known for his irreverent take on women’s wear, has infused the line with a nightlife vibe; in addition to the flapper-fringe jackets, there is a sleek cropped bustier, sturdy enough to double as a sports bra, as well as a leopard-print hoodie, sequined shorts and loose-fitting sequined track pants.
“I really thought about all the things that my friends would want to wear, and a lot of my friends are pop stars,” says Scott, who moved to Los Angeles six years ago from Paris, where he had lived since graduating from New York’s Pratt Institute. “So I thought, ‘What would M.I.A. wear; what would the girls wear?’ Giant silver sequined shorts and jacket! It has a very strong look, because it’s like a disco mirror ball.”
For shoes, Scott hit upon a wings motif, extending them off high-tops “so that they flap around when you walk.” The collection, he explains, is “bright and shiny and sparkly, but you’re really completely at ease.” Kazuki’s collection, meanwhile, features sleek zip-up jackets with waterproof zippers and low-cut basketball sneakers modeled on the classic Adidas silhouette; Owerka-Moore’s line is a twist on Americana, mixing heavy cotton with vintage details on the streetwear and creating a riff on an oxford-style sneaker. Retail apparel prices range from about $45 to $450, while footwear ranges from about $120 to $250.
While it is less straightforwardly wearable than those of the other two designers, Scott says his line, which will be shown in Paris by appointment Oct. 1 through 3, is already being eyed for commercial projects. “Arianne Phillips has seen everything; she’s gagging over it,” he claims, referring to Madonna’s stylist. “Katy Perry just borrowed some stuff for a video.” As for his return to the City of Light, where he hasn’t shown since 2002, Scott is looking forward to unveiling a revamped look, clothes that mix feminine tailoring with an urban edge, the latter of which he focused on while showing in New York in 2002 and 2003. “I’m very happy to be back in Paris, it was the right decision,” Scott says. “I love the theater of it. They know I’m American, but the French ultimately see me as theirs.”
In honor the @CFDA’s announcement of @iamnaomicampbell receiving the Fashion Icon Award at the 2018 #CFDAAwards, which will take place on June 4, here’s a #tbt of the supermodel on @michaelkors’ runway in 1991. #wwdfashion #wwdarchive (📷: George Chinsee)
“I was making the guacamole when my scout saw me,” says model @stuckinteenage on being discovered just six months ago while working at @chipotlemexicangrill. Since then Williams has signed with @dnamodels, walked in her first show at @calvinklein and landed on the cover of @vogueitalia – a high point of any model’s career. To read @lisajlockwood’s full interview with the model on her experiences thus far, head to WWD.com – link in bio. (📷: George Chinsee)
“I love the idea of dialogue, period. It’s where I’ve always gotten my inspiration from: hearing other women speak, their journeys and their paths,” said @hereisgina, who delivered the keynote speech during @sxsw for @createcultivate in partnership with @fossil. For her two panels, Rodriguez chose female empowering, female-led and female entrepreneurs to focus on. Head to WWD.com to read more about her thoughts on Time’s Up, growing up in a family of women and why we “need a girls’ club.” #wwdeye #sxsw (📷: @jgreenery)
Leading luxury brand are shaking things up to keep up with streetwear. Case in point: the arrival of @mrkimjones as artistic director of @diorhomme. Jones, who succeeds @Kris_Van_Assche, is seen as one of the handful of designers who can actually straddle the luxury and streetwear worlds — which could lead to even more changes at established brands. What could this mean for the rest of the menswear landscape? Head to WWD.com to find out what experts predict #wwdfashion (📷: @franckmura)
“It’s like buying groceries. You’re going to buy the best mango, the best mozzarella, the best things. You have to, or others are going to take it all,” said @gabrielahearst on why she uses only the finest fabrics. Last week, Hearst received her first @cfda nomination for Womenswear Designer of the Year, and earlier this month she opened a permanent showroom in Paris. To read @jessiredale’s interview with the designer and find out why this is shaping up to be a big year for her, head to WWD.com. #wwdfashion (📷: @francoisgoize)
“It’s an interesting thing, playing a younger version of your mother. It’s an interesting concept. I adore my mom and love her in every capacity, but it was just something that had never crossed my mind,” says @anniemstarke on playing a young Joan Castleman in “The Wife.” The same role will be played by her mother Glenn Close. Read more about her growing up in the film industry as the daughter of producer John H. Starke and Close and what she has planned for the future #wwdeye (📷: @nataliamantini)
@asics is launching a new streetwear sneaker inspired by its latest ambassador, @steveaoki. The Hyper-Kenzen x Aoki, which will launch at @footlocker stores exclusively tomorrow, is a slip-on style that incorporates the brand’s proprietary Gel technology through beads integrated into the midsole for comfort and endurance. Read the full story on WWD.com.