It now has a name and an aggressive marketing plan.
J. Press York Street is the moniker for the new collection designed by Ariel and Shimon Ovadia of Ovadia & Sons for the venerable Ivy League specialty store. The collection, which will be previewed next week for a spring launch, consists of a few-hundred pieces ranging from swim trunks and tank tops to accessories and suits.
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)