From a merchandising point of view, the business is primarily a site for tops.
The breezy collection is a nod to Splendid’s casual-luxe aesthetic and Missoni’s Italian roots.
The streetwear and sportswear firms partied in downtown Los Angeles Thursday night to celebrate the collection.
Threads of Privilege will launch at Coterie next week.
The black-and-white jersey designs play up the Jordan Brand as the company aims to forge a new direction.
The line will debut in the spring of 2019.
Tahari will continue to own and manage the Elie Tahari collection.
The HSN jeans guru will introduce a new model on Thursday on the cable network.
Most recently, Williamson was senior vice president of global sales at Splendid and Ella Moss.
Project Gravitas, in sizes 0-24, is being carried at Lord & Taylor’s Fifth Avenue and Washington, D.C., stores and at lordandtaylor.com.
The two-level unit is located on 47th Street.