WANT LES ESSENTIELS DE LA VIE

While most camouflage is meant to blend in, the fall capsule collection from Want Les Essentiels de la Vie stands out. The Montreal-based luxury accessories brand has used the military motif on five designs as part of the Project Wooster installation overseen by Project’s creative adviser, Nick Wooster. Unlike last season, retailers will be able to order from the specially curated lineup of high-end brands spotlighted in Project Wooster.

“I think for Nick the whole idea of camo is something that transcends trends and is never in or out of fashion,” said Dexter Peart, who co-founded Want Les Essentiels de la Vie with his brother, Byron Peart, and business partner Mark Wiltzer. The trio also operate the Want Agency multibrand showrooms in Montreal and New York.

The camo line includes a weekend bag, sport bag, shopper tote, dopp kit and iPad case, all made from water-resistant, heavy-duty nylon adorned with the patented MultiCam pattern from Crye Precision. Calfskin trim in green moss adds a luxe touch to the designs.

“We were inspired by the U.S. Army and the technical function and purpose of use of camo. The MultiCam was a perfect choice, not only for its authenticity — it is widely regarded as the most advanced camouflage — but also for the complexity of pattern design, which creates a blending effect that disguises the wearer,” said Peart.

Prices range from $295 for the iPad case to $695 for the sport bag.

Want Les Essentiels de la Vie is sold in about 25 accounts in the U.S., including Bergdorf Goodman, Barneys New York and Opening Ceremony, in addition to overseas doors like Colette, Dover Street Market, Liberty, Selfridges and Lane Crawford.

— David Lipke

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