2(x)ist is jumping into the men’s swimwear market.
The trendy men’s underwear brand, known for its fit and fashion-forward styling, will be unveiling its first men’s swimwear collection at the Swim Show in Miami, which runs July 16 to 19. The swimwear will be featured in the Mercedes-Benz runway fashion show at the Miami fair, and will also be shown in a presentation in September at New York Fashion Week.
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)