By  on July 30, 2012

PVH Corp.’s Cluett, Peabody & Co. subsidiary has signed a licensing deal with the Seidensticker Group to expand the Arrow brand in Europe.

Under the terms of the deal, Seidensticker’s Private Label GmBH will assume the design, production and distribution of men’s woven and knit sport shirts and dress shirts in a variety of countries in Europe beginning with the spring collections.

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