Calvin Klein Underwear is marking its 30th anniversary in the world of sexy, cutting-edge underwear.
Created in 1982 as a designer brand of men’s underwear, and later expanded into the women’s intimate-apparel arena, the $1 billion brand is best known for its provocative ad campaigns featuring a slew of actors and top models such as Mark Wahlberg, Zoe Saldana, Kate Moss, Hilary Swank and Djimon Hounsou. The latest men’s campaign created for the spring 2012 launch of Calvin Klein Underwear Bold features new model Matthew Terry alongside models Myles Crosby, Arran Sly and Chris Garavaglia. Embodying the vibrant product, the visuals have a vivid, powerful and athletic spirit, reminiscent of the brand’s first campaign, featuring U.S. Olympic pole-vaulter Tom Hintnaus.
Peter Kim's Los Angeles-based premium denim line has always had its finger on the pulse of youth. This season, novelty is back in a way reminiscent of early Aughts, with studs, lace-ups, racing waxed denim and more. For more highlights if some of the key brands at the Vegas trade shows, go to WWD.com. #wwdfashion (📷: Patrick Gray; Styled by @thealexbadia; Story by @karihamanaka and @marcy_wwd)
"I was driving back on Saturday afternoon from the beach, and I just saw this sign saying 'Skydiving for $95.' And I was like, I can't not sky dive for $95," says Tom Bateman about a moment in Hawaii while shooting "Snatched." #wwdeye (📷: @vsteves; Interview by @ktauer; Styled by @thealexbadia)