Elie Tahari will launch its first men’s underwear line with licensee Imperial next year. The multiyear agreement comes as Elie Tahari aims to further expand its men’s business, which started in 2006.
The underwear collection will include trunks, boxers, briefs and boxer briefs sold in individual and multipacks, with prices ranging from $20 to $40 per item, as well as T-shirts. Designs will emphasize fashion colors and advanced fabrics.
“I’ve always admired Calvin Klein, especially in the great success of its underwear business,” said Elie Tahari. “Underwear is a commodity — it’s a necessity customers keep buying over and over again. As a business, it’s a wonderful idea. Calvin showed us the way, and if I can be a drop as successful, I’ll be very appreciative.”
The underwear line will be distributed in Elie Tahari boutiques and department and specialty stores. The company currently operates 35 freestanding stores in the U.S., all of which carry men’s product. Outside its own stores, Elie Tahari men’s wear is sold in about 100 points of sale in the U.S., with additional distribution in Europe and the Middle East. Key retail partners include Saks Fifth Avenue and Bloomingdale’s.
Existing Elie Tahari men’s licenses are tailored clothing with Peerless Clothing and dress shirts with PVH Corp. Other categories produced in-house by Elie Tahari are sportswear, ties and outerwear. Next spring, a new line of men’s and women’s eyewear will make its debut from licensee Colors in Optics.
“Men’s is very important to me. It’s an area that I’m developing late in my career. Now that I’m focused on design, I’m beginning to love men’s more and more,” said Tahari, who gave up his chief executive officer role in January to Bob Galvin, who was previously president of The Camuto Group.
The license with Imperial, which is officially registered as Mann & Bros. Inc., includes men’s fashion scarves, pocket squares and cold-weather accessories, as well as women’s fashion scarves and cold weather accessories. The women’s scarves will launch next spring, men’s underwear next summer and the cold-weather accessories in fall 2014, said Jack Mann, president of Imperial.
Imperial was previously the men’s underwear licensee for Burberry and currently holds licenses for Joseph Abboud, Geoffrey Beene and Van Heusen in various hat, glove, scarf, handkerchief and jewelry categories.
“What he has done at Vuitton is really exceptional,” said @gameofthrones’ actress Gwendoline Christie on @mrkimjones’ final show for @louisvuitton. “He has rebooted luxury in terms of making it commercial, viable and contemporary. And most importantly artistic. He has never compromised his artistic vision for the sake of commodity.” (📷: @zefashioninsider)
After seeing a demand for men’s wear from its customers, British contemporary women’s wear label @ariesarise has added a men’s wear component and will launch a unisex collection with @mrporterlive. The 20-piece collection includes jackets, denim, logo T-shirts and more with deconstructed ‘90s vibes. Set to launch on January 18, you can shop the pieces on Aries’ website and on mrporter.com. #wwdfashion
“And so spending so much time with a character who thinks like that, inevitability you try and analyze yourself and go back and think about your own demons and dark chapters that you had in your life,” says @thedanielbruhl of his role in TNT’s “The Alienist.” The show, set in the Gilded Age of New York, also stars Dakota Fanning and Luke Evans. Head to WWD.com to read about how 39-year-old Brühl prepared for the role and why he thinks the show is so relevant to today #wwdeye ( 📷: @Eriktanner)
Now that Celine Dion’s collection has topped $10 million in sales, the pop superstar, fashion icon and newly-minted industry player is eyeing growth in Asia. Read the full report by @tiffanyap, link in bio. #wwdnews #celinedion
“My personal philosophy to beauty is paying attention to oneself. I love to be outdoors, lots of fresh air, trying to take care of yourself as best you can. I always notice that comes through,” says Felicity Jones, the global face of @shiseido-owned @cledepeaubeauteus, which launches today. Head to WWD.com to read more about the actress’ love for beauty and how she prepared for her new role in “The Basis of Sex,” playing the young Ruth Bader Ginsburg. #wwdbeauty (📷: @dandoperalski)
Among the familiar faces at @off____white’s show was a surprise figure: Japanese artist @takashipom, pictured here on Wednesday morning. Other show-goers included @jerrylorenzo, who spoke about his upcoming project: a @nike collaboration for back to school, with designs inspired by his childhood on the West Coast. Sitting in the front row were Future, Don Crawley, @miguel and more. See the rest of the photos on WWD.com #wwdeye (📷: Stephane Feugere)
According to @laurentsai, former “Terrace House: Aloha State” cast member, she didn’t know she was auditioning for the Japanese version of “Real World.” “I was telling a couple of my friends and someone’s like, ‘That sounds a lot like Terrace House.’ I was like, ’No it can’t be.’” Turns out, it was. But Tsai isn’t just a reality star — she’s an illustrator who has worked with Starbucks Japan and most recently, she’s dipping her toes into the fashion world. Head to WWD.com to read about her time on the show, modeling and her art. #wwdeye (📷: @danieldorsa)
More changes are coming to New York Fashion Week: Beginning with the spring 2019 collection, @alexanderwangny will move his New York show to June from September, adopting a biannual schedule with collections shown in June and December. Additionally, the @cfda is planning for an official summer/winter fashion season taking place as soon as June and December 2018. Read more about the upcoming changes on WWD.com. #wwdnews #wwdfashion (📷: @slovekinpics)