By  on May 22, 2013

Elie Tahari will launch its first men’s underwear line with licensee Imperial next year. The multiyear agreement comes as Elie Tahari aims to further expand its men’s business, which started in 2006.

The underwear collection will include trunks, boxers, briefs and boxer briefs sold in individual and multipacks, with prices ranging from $20 to $40 per item, as well as T-shirts. Designs will emphasize fashion colors and advanced fabrics.

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