Fossil Inc. is releasing its first Swiss men’s watch collection this month, in the hopes of extending its reach to a higher-end consumer, particularly in Asia.
The collection, which will range from $695 to $995 and include automatic watches and chronographs, speaks to what Fossil deems a “growing demand” in Asia for luxe timepieces. In the past, Fossil has only carried mechanical watches with Japanese movements, which retail from $95 to $295. The launch of the Swiss collection comes at a time when the brand’s retail footprint in Asia is at “critical mass,” according to Fossil executive vice president Tom Kennedy.
Steve Aoki held a presentation, a runway show and outdoor concert for his men's line Dim Mak. Here's a look from his spring 2018 collection, which was titled "Paradise Found." #wwdfashion #wwdmens (📷: George Chinsee)
"It's really hard sometimes. I think I have a reputation for being really tough and aggressive and pushy but I really am a very shy person who wants to be liked, and that's the conflict constantly. There's something that takes hold - I want people to like me, I don't want to be mean - but if I see something that just cries out to be answered, I go for it," says renowned NBC News correspondent Andrea Mitchell. (📷: @axeldupeux)