ATLANTA — Dress shirt makers are reaping the benefits of a multitude of new styles, driven by slim fits, spread collars, fashionable plaids and checks, and a lot of color.
“Dress shirts are one of the key drivers in men’s wear,” said Mitchell Lechner, president of the Dress Furnishings Group of Phillips-Van Heusen Corp. “But what’s not selling is product that lacks value and newness and does not engage the consumer.”
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)