The luxury men’s brand said it will introduce Eidos, a younger-skewed and lower-priced tailored clothing and furnishings collection, for fall 2013. Eidos will be designed by Antonio K. Ciongoli, who has joined the company as creative director. For three years, Ciongoli has been deputy creative director for Michael Bastian’s designer collection.
James Shay, president of U.S. and South America for Isaia, said: “We think Antonio is fantastic and we’re very excited he’s going to be joining our team.”
He stressed that Eidos will be a “standalone” collection that will be shown independently of the company’s flagship Isaia brand. Although Isaia is showing at Pitti Uomo in Florence, Eidos will not be unveiled until it is shown to retailers at the company’s offices in New York City beginning next week.
Shay characterized Eidos as a “Neopolitan-inspired collection” that is being produced in a “more approachable way.” Price points for the clothing, which will be manufactured in Italy with full canvas construction, will be $1,595 to $1,795, about half the price of an Isaia suit, which retails for beginning around $3,000. Shirts and ties, which will also be produced in Italy, will retail for $245 to $275 and $150 respectively, he added.
Plans call for expanding Eidos to a full lifestyle collection by 2014, Shay said.
Shay said the initial offering from the brand will be targeted to “a handful of specialty stores” and the company will also have discussions with some larger high-end stores such as Barneys New York. “We will show it to our existing Isaia partners and then decide where it will be placed,” he said.
The name Eidos is based on the Greek word meaning “form” and the Italian word meaning “idol.” The logo for the collection depicts the chariot allegory from Plato’s Phaedrus. Shay said it is a name that Isaia had used about a decade ago but the collection was only offered in Europe.
@tradesy is turning the concept of a showroom upside down with its new space in Santa Monica. Here, the company plans to hold events, art exhibits and a showcase rare fashion pieces like this Louis Vuitton boxing set. Get all the details on Tradesy’s first showroom on WWD.com. #wwdnews
Spotted last night at the @erdem x @hm launch event: Kate Bosworth, Rashida Jones, Kirsten Dunst and Selma Blair. The party, which took place in LA, also marked the opening of their pop-up shop. “I was interested in creating a collection that wasn’t in any way disposable. It was about pieces you’d create and keep forever, things that have a permanence to it,” designer Erdem Moralioglu said. #wwdeye (📷: Katie Jones)
Renee Zellweger in yellow in 2001 and again in 2017. Chosen as one of the 12 @pantone Leading Spring Colors (and dubbed “Meadowlark”), it only makes sense that the bright hue stands the test of time and is making a resurgence this season, seen already on stars like @blakelively and @gigihadid. (📷: Donato Sardello & @rexfeatures) #wwdfashion #tbt
Dior’s 70th anniversary celebration continues with a new exhibition at the Royal Ontario Museum in Toronto. “Christian Dior,” which is scheduled to run through March 18, takes a look at the founders tenure from 1947 to 1057 and feature 40 designs. Pictured here is an evening gown from the Ailée, fall 1948-49 haute couture collection. #wwdfashion (📷: Brian Boyle)
As one of the most recognizable models in the world, Christy Turlington Burns has an insider’s view of the fashion industry and the allegations of sexual harassment swirling around it. “I can say that harassment and mistreatment have always been widely known and tolerated in the industry. The industry is surrounded by predators who thrive on the constant rejection and loneliness so many of us have experiences at some point in our careers,” Turlington told WWD, along with her suggestions for how the modeling world should protect younger women and men. Read more on WWD.com. Link in bio. (📷: Tony Palmieri) #wwdnews
@asics America has tapped a new brand ambassador: famed DJ/record producer @steveaoki. This initiative is intended to set the tone for the new brand identity and philosophy and will include partnerships with influencers and in-store and off-line activations that will continue into next year. This is Asics’ most significant marketing effort in two decades, and is expected to attract younger consumers to the brand. #wwdfashion
24-year-old Jean Prounis is redefining the rules of jewelry. Formerly a studio assistant to Jemima Kirke and a design apprentice at Ghuran, she focuses on handcrafted subtleties and ancient goldsmithing techniques. “There was a really sterile feel in the environment and I wanted to have jewelry with character that shapes how you wear it everyday,” Prounis said. Each piece is hand made in New York, either by Prounis or three other jewelers in the district. #wwdfashion
“These collections continue to build on that vision, empowering differently abled adults to express themselves through fashion,” said @tommyhilfiger of his line of adaptive apparel, which launches today. The line consists of 37 men’s and 34 women’s styles based upon the pieces from the spring Tommy Hilfiger sportswear collection. #wwdnews