BERLIN — Jared Leto will be the face of the new scent Hugo Just Different from P&G Prestige’s Hugo Fragrances.
The actor and front man for the band 30 Seconds to Mars also takes over as the face of Hugo Man, previously repped by Jonathan Rhys Meyers. TV and print campaigns for both scents starring Leto will roll out globally in July. Hugo Just Different, which also will be launched this summer, is described by the company as a “fresh and unexpected” scent.
Issa Rae stopped by WWD's NYC headquarters to talk about season two of "Insecure," which premieres this Sunday on HBO. Click link in bio for all the details. #wwdeye (📷: @jgreenery; Styled by @mayteallende)
A Stella McCartney sketch of a custom dress made from protein-based silk in partnership with biotech lab Bolt Threads. The dress will be displayed at The Museum of Modern Art's upcoming design exhibition, "Items: Is Fashion Modern?"