By  on February 15, 2017
Lenzing Tencel

Lenzing, the wood-based fiber giant, is connected more directly with consumers through a dedicated denim e-commerce shop featuring the campaign “Know What You’re Made Of: Comfort Starts Inside.”

The Tencel-Branded Denim Shop launched Wednesday on ShopStyle, Lenzing noted. Featuring more than 50 denim styles that include the Tencel lyocell fiber, the shop showcases denim partners Bella Dahl, DL1961, Level 99, Mavi, NYDJ and the Blue Shirt Shop.

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