Outerwear sales warmed up in the first three quarters of the year as performance technology, lighter weights and versatile, multifunction designs boosted consumer interest. While weather patterns have condensed the shopping season for heavy coats, design trends and fabric innovation have increased interest in lighter-weight jackets year-round, said brands and buyers.
“This season, we saw a lot of lighter weights, transitional pieces and technological aspects, whether in fabrics or interior details like zip-out linings and bibs,” said Kathy Glynn, president of the Andrew Marc division of G-III Apparel Group Ltd. “The weather is getting colder later in the season and a lot of guys are wearing suits again, so they don’t need heavy, heavy coats. He’s putting the coat over the suit or jacket.
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