INVISTA LAUNCHES LYCRA SPORT: Invista is looking to put a more prominent stamp on the outdoor and activewear markets with the introduction of the Lycra Sport label. Fabrics qualifying for the Lycra Sport identification must meet technical requirements for performance characteristics such as fabric weight, recovery power and shrinkage. Invista based the standards on its own research on Lycra and an analysis it performed on more than 50 garments from other sport brands. The program is being supported with a new hangtag and marketing campaign.
CLEAN TRUCKS ROLL: The Port of Long Beach said 52 percent of the container cargo it handled for the week ended July 21 was moved by truck models no older than 2007. About 16,000 trucks have registered in the port’s Clean Truck Program. A third of those trucks are from 2007 or later and emit 80 percent fewer air pollutants compared with older trucks. The port also recently granted subsidies for 100 new trucks, 98 of which will run on liquefied natural gas.
"I think that all anyone really wants in life is to have people understand us for who we actually are, despite everything," says Ruth Negga. The actress talks "Preachers" season 2 and more on WWD.com. #wwdeye (📷: Dan Doperalski)
"That's something that resonates with me too because I'm so locked into a number. If I go over that number it completely ruins my day so it's nice to get detached from the number on the scale." - Chelsea Handler on Kelly LeVeque's book "Body Love." #wwdeye (📷: John Salangsang)