While the recession is prompting caution among luxury goods companies, Vilebrequin is moving ahead with plans to transform its popular swimsuit line into a global lifestyle brand.
In the past four months, the Geneva-based accessories company inked five master licenses to distribute to new regions, formed partnerships to bring the Vilebrequin name to the classification business and made good on its promise to launch sportswear.
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)