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Fall 2012 Trend: I Heard It Through the Grapevine

Purple, plum, violet, lavender, amethyst. Call it what you will, but designers clearly got the message for fall.

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Purple, plum, violet, lavender, amethyst. Call it what you will, but designers clearly got the message for fall.

This story first appeared in the March 22, 2012 issue of WWD.  Subscribe Today.

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