Trademark

Trademark RTW Fall 2016

Fashion Show Reviews

Trademark RTW Fall 2016

Pookie and Louisa Burch put a handcrafted, Arts-and-Crafts-inspired spin on their eclectic prepster.

clock February 11, 2016Jessica Iredale

Trademark RTW Spring 2016

Fashion Show Reviews

Trademark RTW Spring 2016

Trademark's Pookie and Louisa Burch were inspired by Italy in the Sixties and Eighties for spring 2016, with a "funny" dose of retro kitsch.

clock September 9, 2015Jessica Iredale

Trademark Resort 2016

Fashion Show Reviews

Trademark Resort 2016

With a few ruffle flourishes, Pookie and Louisa Burch created a crisp, light variation on Trademark's conservative Americana.

clock June 10, 2015Jessica Iredale

Trademark RTW Fall 2015

Fashion Features

Trademark RTW Fall 2015

For fall, Pookie Burch used Garry Winogrand’s recent retrospective at the Metropolitan Museum of Art as a checkpoint.

clock February 10, 2015Jessica Iredale

Trademark RTW Spring 2015

Fashion Show Reviews

Trademark RTW Spring 2015

Spring was all about India “in a color approach.”

clock September 10, 2014WWD Staff

Trademark Resort 2015

Fashion Show Reviews

Trademark Resort 2015

“We always start with the fabric and think of a new way of using it,” said Pookie Burch, who designs Trademark with her sister Louisa.

clock June 23, 2014WWD Staff

Arrow

Essentialist

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The "Snow White" Saks holiday windows with dresses by  Alberta Ferretti and Naeem Khan.

Business

Breakfast at Saks, Disney-Style, in a ‘Snow White’ Holiday Campaign

clock 10hDavid Moin

Social Studies