Click to Skip Ad
Closing in...

Emporio Armani Taps Rihanna

Sporting a platinum blond bob, the sultry Grammy Award winner gazes at the camera in the brand's new underwear ad campaign for fall.

Rihanna for Emporio Armani.

MILAN — Sporting a platinum blond bob — and very little else — a sultry Rihanna gazes at the camera in the new Emporio Armani Underwear ad campaign for fall.

Lounging sexily against a retro, black Lincoln Continental, the Grammy Award winner was photographed by Steven Klein in New York.

This story first appeared in the September 12, 2011 issue of WWD.  Subscribe Today.

The photos, which have a film noir mood, will be unveiled today worldwide. Rihanna, who also fronts the Armani Jeans campaign, succeeds Megan Fox. And she has star company on the men’s side, at least in jeans: Rafael Nadal is the face of the latest Armani Jeans campaign for men.

load comments


Sign in using your Facebook or Twitter account, or simply type your comment below as a guest by entering your email and name. Your email address will not be shared. Please note that WWD reserves the right to remove profane, distasteful or otherwise inappropriate language.
blog comments powered by Disqus