WHITE DEPARTS: EBay’s style director, Constance White, is leaving the company. The former New York Times writer told WWD that while it was exciting to marry the Internet with fashion (she’s been at eBay for seven years, way before a majority of fashion brands joined the Web), it’s time to move on. She declined to provide more information, adding her new gig will be unveiled soon. Sources said the timing of White’s departure comes as the company moves from trying to upgrade its fashion coverage to now making it more about creating an outlet-type store online. But there’s a possibility White might not be completely severing ties with the company. An eBay spokeswoman pointed out that a new, enhanced shopping experience for clothing, shoes and accessories made its debut during the spring on the eBay Marketplace. As eBay’s fashion category continues to evolve, the spokeswoman continued, the company is exploring a “redefined role” for White, “as we look to diversify our roster of style experts and editorial contributors to include other taste makers such as Annabel Tollman, Rebecca Weinberg, Kate Young, Estee Stanley and Britt Bardo.” — Amy Wicks
I-D’S NEW EDITOR: London style magazine i-D has named Holly Shackleton as its new editor. Shackleton succeeds Ben Reardon, whose appointment as editor of GQ Style — the men’s fashion biannual published by British GQ — was revealed last week. “I’m excited to further develop i-D’s position at the forefront of the style press,” said Shackleton. The title celebrates its 30th anniversary with its pre-fall issue, which goes on sale Aug. 12, and later this year will publish a book, in collaboration with Taschen, called “30 Years of i-D Covers.”
Reardon, meanwhile, will take up his editorship at GQ Style as of the beginning of September. He succeeds David Bradshaw, who launched the Condé Nast title in 2005. — Nina Jones
COMING AND GOING: It might be the dog days of August, but human resources departments across the city are going at it full tilt, as the revolving door of the media world spins on. Deborah Needleman, the newly minted editor in chief of WSJ. and editor of The Wall Street Journal’s forthcoming lifestyle section, has brought aboard her old Domino fashion director, Lauren Goodman, to consult on the section’s fashion coverage.
Meanwhile, Town & Country has hired another staffer away from W magazine. The Hearst title has tapped Jamie Rosen, beauty and health editor at W, as its new beauty director, effective Aug. 30. Rosen succeeds Janet Carlson, who exited last month. — Nick Axelrod
FROM THE HEART: French designer Jean Paul Gaultier has joined forces with Carla Bruni-Sarkozy by designing a T-shirt to raise awareness for the “Born HIV Free” campaign spearheaded by France’s first lady. The Breton-style short-sleeve shirt, featuring a heart logo over one breast, is being sold with the French issue of Elle magazine that hit newsstands Friday. Véronique Philipponnat, editor in chief of Elle France, said 40,000 issues of the magazine — or 15 to 20 percent of the entire print run — would come packaged with the T-shirt, at a cover price of 4.90 euros, or $6.45, compared with a regular cover price of 2 euros, or $2.65. Like Bruni-Sarkozy, whose brother died of AIDS, Gaultier has been personally affected by the disease. “Like all those who have lost a loved one, I feel, of course, closely concerned by the fight against AIDS. I myself lost the love of my life because of this disease,” he told the magazine, referring to his partner Francis Menuge, who died in 1990. — Joelle Diderich
KMART ROCKS THE RUNWAY: To promote its three new brands for juniors, Dream Out Loud by Selena Gomez, Bongo and Rebecca Bonbon, Kmart staged a runway show of back-to-school styles last week in Chicago and Los Angeles. “The runway shows are designed to show our capabilities and the type of fashions we have,” said Mark Snyder, chief marketing officer of Kmart. “Customers believed we didn’t have enough brands or the right brands. We always had a great selection of private labels. Bongo, Dream Out Loud and Rebecca Bonbon are real brands. Those help customers say, ‘Kmart is changing and adding things to increase its relevance and provide the confidence that it’s on trend.’” Kmart has been promoting the two runway shows on radio in the local markets and via Twitter. The retailer, which has held contests to find consumers with the best style, will “pluck one customer from the audience at the runway shows and do an ambush [style makeover].” In addition to the new brands, Kmart is “developing microsites for all our apparel offerings and for all consumer segments,” Snyder said. The retailer has “a new engagement with rich media,” Snyder said, referring to a shoppable video for Jaclyn Smith at Kmart.com. Shot at her home in Holmby Hills, Calif., the actress is seen sitting on a green sofa with her poodle. A click on her coral dress allows shoppers to browse and buy the beaded shift for $29.99. — Sharon Edelson