An analysis of online patterns by big data firm Edited shows the runway styles most likely to resonate with shoppers.
The Belgian designer is dedicating himself to Saint Laurent, where he was named creative director last April.
Shares of Guess shot up 14.5 percent in after-market trading.
Electronics and apparel are the top two back-to-school sales categories.
Fellows represents the next generation of sustainable apparel leaders focused on reducing water impact.
Previously a designer with Kasil, Paige Denim and Native Stranger, David Lim joins Big Star to create a more modern, clean style.
NYDJ will donate a piece of apparel for each customer (up to 300 at each store) who simply tries on a pair of jeans.