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KEDS DOES LEGS: Keds is getting a leg up. The footwear firm has entered a licensing partnership for spring with McCubbin Hosiery, a family-owned legwear firm based in Oklahoma City, to produce a full line of women’s and children’s hosiery, including socks, tights, leggings and liners, and will focus on using eco-friendly fibers such as bamboo and organic cotton. Keds legwear will be distributed at department stores and midtier retailers nationwide.

This story first appeared in the December 8, 2008 issue of WWD.  Subscribe Today.

“The huge growth in ballet flats and slip-on footwear has fueled the liner business,” said David McCubbin, president at McCubbin Hosiery. “We are offering liners that are fun and colorful and true to the Keds brand.”

DARBY DOT COM: Darby Scott is going cyber. The jewelry and handbag designer is taking her baubles and exotic snakeskin bags online as she launches her e-commerce site, darbyscott.com. A former clothing designer, Scott will create limited edition ready-to-wear silhouettes such as blouses and skirts to compliment the online boutique assortment.

“We believe in the democratic power of the Web,” said Scott. “By the end of the year, we will have a full boutique of all our product ranges available to the consumer online. We will deliver to the luxury goods customer clothing, handbags and jewelry, which will excite and inspire them even in these troubled times. With the proliferation of the mass brands globally, women are tiring of brands that have focused on image over substance.”

MODEL MOTHER: Lucky Brand is going mommy-and-me. The firm is partnering on a handbag line with Camila Alves — a Brazilian model and handbag designer who is Matthew McConaughey’s companion and the mother of his son, Levi — to create a collection of bags aimed at “helping moms stay organized.” Also in the collection are diaper bags and kid’s carryall bags produced under the Lucky Kids label. The line retails from $79 to $349 and is to launch next fall exclusively at Lucky Brand and Lucky Kid stores, as well as select specialty stores.
“Being a new mom myself, I know how important it is to carry a bag that will hold all of baby’s needs, including bottles and toys,” Alves said.

ROYAL DIAMONDS: Jewelry lovers gathered last week at New York’s Asprey store to celebrate Lord Ian Balfour’s latest book, “Famous Diamonds.” The writer has worked in the diamond industry for more than 20 years and has consulted for some of the world’s most important diamond firms.

In his new tome, Balfour explores the most famous diamonds of modern times, from the controversial Koh-i-Noor diamond, situated among Britain’s Crown Jewels, to the Cullinan, the largest uncut diamond ever found. But the Eton-educated Balfour said his true passion lies in music. “I’ve written nine operas and love the passion involved in that,” Balfour said.