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Paris Trade Show Preview: Ones to Watch

A dozen lines to look out for at trade shows across Paris.

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A dozen lines to look out for at shows across the city.

Brand: Bed and Philosophy
Showing at: Maison & Objet
The story: The designer and founder, Sonia Provost, is based in the south of France and previously worked as a stylist. She decided to create her own bed linen and home textile line two years ago. Manufactured in Portugal’s Porto region for linen and in France for cotton, the line uses eco-friendly dying methods.
The look: Natural tones, with the brand’s logo discreetly embroidered, as on bed linens of yore. The linen sets are sold as kits, housed in linen bags.

NEXT: Happy Socks >>

Brand: Happy Socks
Showing at: Who’s Next prêt-à-porter Paris (Premiere Classe section).
The look: Colorful, bold and graphic socks and legwear from Sweden.
New this season: A push in the women’s category with stretch nylon ankle socks and stockings.

NEXT: La Fée Maraboutée >>

Brand: La Fée Maraboutée
Showing at: Who’s Next prêt-à-porter Paris (Fame section).
The story: Launched in 1996, this French contemporary brand is known for its easy, feminine designs, with a strong and diverse offering in dresses and knitwear.
New this season: More coats and jackets and a big push in the accessories category, especially boots and bags.

NEXT: Sandra Haller >>

Brand: Sandra Haller
Showing at: Who’s Next prêt-à-porter Paris (Premiere Classe section).
The story: Haller, formerly a comedian, discovered a small artisanal shoe factory in Spain and is launching her first collection.
The look: A charming and retro look inspired by the surrealist work of couturier Elsa Schiaparelli and shoe designer André Perrugia.

NEXT: Lejean & Bogedein >>

Brand: Lejean & Bogedein
Showing at: Who’s Next prêt-à-porter Paris (Private section).
The story: Aline Lejean, a French graduate of Central Saint Martins, and Sara Bogedein, a German alum from Esmod in Berlin, launched their brand last April.
The look: A high-end contemporary collection of laid-back masculine-feminine styles inspired by German Expressionist artists.

NEXT: Marcel By >>

Brand: Marcel By
Showing at: Maison & Objet (Now! Design à Vivre section).
The story: A newcomer to the show, this French design furniture and objects brand orchestrates collaborations between industrial designers and artisans and manufacturers.
The collection: Stefan Lanez, the brand’s artistic director, worked with a Swiss blown glass atelier and a traditional French wood manufacturer on products such as floor lamps and candle jars.
Noteworthy: Impressive sculptural wooden shelves by architect duo Jakob + Macfarlane.

NEXT: Cadavres Exquis >>

Brand: Cadavres Exquis
Showing at: Who’s Next prêt-à-porter Paris (Premiere Classe section).
The story: Created a year ago by Sebastien Martini, who worked at John Galliano for seven years, this accessible and fun costume jewelry line takes inspiration from Dadaist, Fauvist and primitive art.
The lines: Separated into four segments, the collection consists mainly of chain necklaces in bronze, silver, black matte brass or gold plate, mixed with eclectic elements such as quartz crystals, colored antique glass beads, yellow volcanic stones and driftwood.

NEXT: MB by Mecky van den Brink >>

Brand: MB by Mecky van den Brink
Showing at: Eclat de Mode-Bijorhca (Cream section).
The story: Designer Mecky van den Brink started her atelier in Amsterdam making textile jewelry back in 1979.
The look: Her colorful and playful collection, falling on the good side of kitsch, is made of recycled materials like melted plastic bottles caps shaped as rocks for rings or very graphic “confetti” necklaces made of colorful flattened plastic pearls, at affordable prices.

NEXT: Semis-Paris >>

Brand: Semis-Paris
Showing at: Who’s Next prêt-à-porter Paris (Fame section).
The story: Created in 2010, Semis-Paris is a venture between designer Nicolas Capron, who is artistic director for the brand, and Jose Luis Fernandes, chief executive officer of CRS Manufacture in Portugal.
The collection: In its third season, the collection has two lines with different price points, both inspired by Northern European countries and surf culture. High-end exclusive Japanese fabrics can be found in the brand’s designer line, Semis M, while surfer graphics feature on a range of organic cotton T-shirts in the more competitively priced Semis S range.

NEXT: Yasmine Eslami >>

Brand: Yasmine Eslami
Showing at: Salon International de la Lingerie
The story: A fashion editor for magazines such as Purple and I-D, Eslami launched her namesake line in 2010.
The look: Feminine and subtly graphic lingerie at affordable prices.
New this season: Two new micro “Y” monogram prints that resemble herringbone motifs, plus a few shirts to match the lingerie.

NEXT: Vicomte A. >>

Brand: Vicomte A.
Showing at: Who’s Next prêt-à-porter Paris (Mr. Brown section).
The story: The brand started out six years ago with a line of shirts and sweaters. Now into its fourth season as a full-fledged collection for men, it is developing its women’s apparel. The brand exudes a French preppy style with eccentric, aristocratic touches.
The look: The fall collection is divided into themes, including a chic and authentic mountain leisure wardrobe and a sporty line dedicated to the French Polo Federation.

NEXT: Bernard Delettrez >>

Brand: Bernard Delettrez
Showing at: Premiere Classe (for the March session at the Tuileries gardens).
The story: A jewelry industry veteran, Bernard Delettrez, is a globetrotter who lives between his atelier in Rome and a house in Kenya. He relaunched a commercial line in March focusing on his signature skull designs worked in myriad styles and materials.
New this season: An animal theme, mixing insects and African masks in bronze and silver. Certain skull pieces come showered in colorful gemstones, such as sapphires and fancy colored diamonds.

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