Most Recent Articles In Advertising
Latest Advertising Articles
- Google Opens Google Maps to Advertising
- Ciara Signed to IMG Models
- Yahoo Emphasizes Video Ads, Content
More Articles By
ROMAN LEGION: After Milan and Venice, Moschino opts for a sun-kissed Rome backdrop for its spring-summer advertising campaign.
Shot by Juergen Teller, images feature Polish model Kasia Struss standing in front of the Colosseum wearing a torero-inspired look.
This story first appeared in the December 21, 2011 issue of WWD. Subscribe Today.
To further underscore the Italian mood, a vintage red Fiat 500 car appears in the shot.
“‘Viva l’Italia’ is the slogan which best represents the new Moschino campaign,” said the brand’s creative director Rossella Jardini. “I wanted to show once again how much we love Italy, which is one of the most beautiful countries, able to stand out for the excellence of the Made in Italy and its sartorial tradition.”
The advertising campaign will break in February.