Most Recent Articles In Memo Pad
Latest Memo Pad Articles
- Time Inc. Reports Decline in Q4 Profit; Acquires Marketing Firm Viant
- Lagardère Sales Grow 3.5% in Fourth Quarter
- Amazon Fashion Taps Chiara Ferragni as European Ambassador, Face of Spring Campaign
More Articles By
HERRERA’S MULTIPLE DIMENSIONS: For the second time, Carolina Herrera has partnered with photographer Greg Kadel for its fall ad campaign. The images put model Bette Franke in a mirrored environment, accentuating the movement and refinement of the clothes, and with a touch of trompe l’oeil, Franke is captured in multiple looks. Embodying playful femininity, daywear is juxtaposed with eveningwear, and varying textures and new proportions are depicted.
Giovanna Battaglia styled the campaign and Orlando Pita did the hair. The ads will break in September issues of domestic and international magazines, and a video short, created by Kloss Films, of the making of the campaign will be disseminated through the brand’s social-media platforms.