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Craig McDean Lenses for Valentino Campaign

The brand’s fall 2013 men’s advertising campaign was shot in Paris at the Hotel Salomon de Rothschild.

An image from Valentino’s fall campaign.

MCDEAN’S TURN: Valentino’s creative director Maria Grazia Chiuri and Pierpaolo Piccioli have tapped British fashion photographer Craig McDean for the brand’s fall 2013 men’s advertising campaign.

Shot in Paris at the Hotel Salomon de Rothschild, the images feature model Nicolas Ripoll “as a Roman actor immersed in an Antonioni atmosphere inside a classical French environment,” Chiuri said.

This story first appeared in the June 20, 2013 issue of WWD.  Subscribe Today.

During the upcoming Milan men’s fashion week, the windows of the Valentino flagship stores on Via Montenapoleone will be decorated with images of the advertising campaign, which will break in international publications on June 26, when the Roman fashion house will unveil its spring 2014 men’s collection in Paris.

RELATED STORY: Valentino Men’s Fall 2013 >>

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