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MULTIPLE PERSONALITIES: Wishing to convey the diversity of Lanvin collections, Alber Elbaz booked six different men, including Bryan Ferry’s son Tara, and one chameleon female model, Edie Campbell — who dons one turban and five diverse hairstyles — for the fall campaign.
Slated to break in September magazines, the ads were shot by Steven Meisel with creative direction by House + Holme. Lanvin is also to release a making-of video on its Facebook and YouTube pages, as well as its Web site.
This story first appeared in the July 10, 2013 issue of WWD. Subscribe Today.