By  on April 11, 2017
Mack Weldon AIRKNITx Equinox

When it comes to men's underwear these days, it's all about performance.

Along with a surge of start-ups including Related Garments, MeUndies and Nice Laundry, which are changing the way men purchase underwear and socks via subscription services and "build your own box" purchasing options, the active category is offering underwear brands a means for growth.

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