HAUTE STUFF: Loro Piana is coming soon to popular French contemporary chain The Kooples.
The haute fabric specialist and ready-to-wear brand owned by LVMH Moët Hennessy Louis Vuitton is to provide wool for a new permanent range of men’s suits due to arrive in stores from mid-April.
A regular suit at The Kooples retails for 590 euros, or $670 at current exchange rates, while a Kooples x Loro Piana model will go for 895 euros, or $1,020.
The brand plans to employ a different Loro Piana fabric each season and offer suits in classic and fitted cuts, and in blue, gray and black.
Based in Quarona, Italy, Loro Piana bills itself as the largest cashmere manufacturer and the biggest single purchaser of the world’s finest wools.