Hawke & Co. has collaborated with tire manufacturer Goodyear on a special-edition rain slicker for fall. The jackets, which will be offered in black, navy and blue colorblock, will feature Goodyear tire rubber zipper pulls and snaps, and will have a waterproof Aquachannel shell.“Hawke & Co. and Goodyear share a performance and heritage lifestyle, and are both known for quality,” says Hawke & Co. chief executive officer Michael Rosenberg.
Hawke & Co. approached Goodyear after seeing a trend in the market for rubber, and set out to work on a design for a rain slicker that was functional and stylish.They will retail for $150 and will be available in March at Macy’s stores and on the retailer's web site.
"I was driving back on Saturday afternoon from the beach, and I just saw this sign saying 'Skydiving for $95.' And I was like, I can't not sky dive for $95," says Tom Bateman about a moment in Hawaii while shooting "Snatched." #wwdeye (📷: @vsteves; Interview by @ktauer; Styled by @thealexbadia)