Steven Rendle, the new chief executive officer of VF Corp., is starting to make his presence felt and Nautica president Karen Murray is among the first to exit the company under the new regime.Rendle last month took the reins at the Greensboro, N.C.-based company, succeeding Eric Wiseman. He had been president and chief operating officer.Late Thursday, shortly after Nautica had shown its fall collection at New York Fashion Week: Men’s, VF said Brendan Sullivan had been named president of sportswear and Murray would become a senior brand adviser to the organization.Murray, a highly respected industry veteran who has been with VF for just under a decade, did not give a timetable on when she would depart, but will remain through a transition period.Sullivan was vice president of direct-to-consumer for VF and was based in the company’s headquarters in North Carolina. He will oversee Kipling in addition to Nautica and will report to Curt Holtz, president of Imagewear, Jeans and Sportswear Brands for VF.Nina Flood, president of Kipling North America, which Murray also oversaw, will also report to Sullivan.“I love this brand, I love this team,” Murray said, “but Steve is the new ceo and he wants his own team.”Murray admitted that a significant brand repositioning that Nautica undertook in the fall of 2015 where it focused on more-contemporary merchandise, was not successful. “The repositioning was subtle and did not resonate with the customer,” she said. “We recognized that in March and we turned the organization around to bring in new product with a focus on heritage and authentic logoed product reinvented from the Nineties.”That “quick return to classic sportswear” is selling well, she said, and the fall collection designed by Steve McSween and shown Feb. 1, continues down that same path. “We pulled everything from the archives and brought in Lil Yachty.” Nautica brought the rapper on board last year by creating a successful capsule collection for Urban Outfitters and in January expanded that relationship, naming him a creative designer who will design capsules and appear in digital and social media advertising campaigns. “We built product with him already for all of 2017 and into the first half of 2018,” she said.Although Murray will not be at VF to see that product hit the floors, she’s confident she will soon find another job within the industry. “I’m not done,” she said. “I have a passion for the brand and the people here and I will build something somewhere else.”Before joining VF in 2007, Murray was group president of Liz Claiborne. She has also worked for Gant.Sullivan joined VF in 2007 as vice president of retail services. He led the direct-to-consumer business for the company’s contemporary and Timberland brands and later the European business. Prior to VF, he was with the Borders Group and L Brands, where he focused on operations, merchandising and marketing. VF is in a quiet period in advance of its earnings release later this month and a spokesperson said as a result, Sullivan was unavailable to comment on Friday.
EXCLUSIVE: Two and half months after John Targon, cofounder and codesigner of Baja East, was hired as creative director of the contemporary division at Marc Jacobs, he has left the company, WWD has learned. Marc Jacobs International, which is owned by LVMH Moët Hennessy Louis Vuitton, confirmed Targon’s departure in a statement: “John Targon is a talented designer and we appreciate the work he has done here. Ultimately working together did not make sense for the brand and we wish him the best.” Read the story by @jessiredale, link in bio. #wwdnews
@theluxurycollection is officially launching a collection, tapping Sofia Sanchez de Betak for the capsule. Over 30 styles will be featured in the Chufy x The Luxury Collection, debuting next month at Bergdorf Goodman, The Webster, FiveStory and more. De Betak, known as “@chufy,” drew inspiration for the collection from her trips to Japan in the past year #wwdfashion
@lhd, founder and CEO of @thewebster, has teamed up with @lebonmarcherivegauche for the European launch of her ready-to-wear line, LHD. The launch will come with an exclusive pop-up opening today that’s set to run through May 20. Located on the second floor, it carries her debut Miami-themed resort collection, launched in November as see-now-buy-now. #wwdfashion
@longchamp, which marks its 70th anniversary this year, just opened its biggest U.S. store on Manhattan’s Fifth Avenue. On the lower level there’s a floor-to-ceiling display of the brand’s iconic Le Pliage bag – in all of its different colors, shapes and sizes. Customers can also have their product personalized in-store by imprinting names, initials or emblems. #wwdfashion (📷: @ericmtownsend)
“Whenever I’m in that place of sound and music, I don’t have fear or nervousness…This album has a lot of themes of courage and boldness and I want to be the soundtrack for people’s lives. I’ll be so happy if [my songs] evoke strength in people, which I know music has done for me,” says @kimbramusic of her newest album “Primal Heart.” The New Zealand-born singer sat down with WWD to talk about her music, newest tour and connecting with hear fans — read more on WWD.com #wwdeye (📷: @jilliansollazzo)
Luxury handbag resale company @rebagofficial is planning to sell a rare collectible for $70,000: the @hermes White Crocodile Himalayan Birkin. The exclusive Birkin sold for about $100,000 in 2008, when @davidbeckham bought one for his wife @victoriabeckham to add to her collection. Read more about the rare Birkin on WWD.com #wwdaccessories
With her costume pearl necklace and what-you-see-is-what-you-get style, Barbara Bush, who died Tuesday at age 92, was a straight-shooter from start to finish.
Born Barbara Pierce in New York City, Bush served as the 37th first lady, as well as the country’s second lady from 1981 to 1989. In addition to being part of the longest presidential marriage — 73 years — Bush also had the unlikely distinction of having one son, George W., become the 43rd president and another son, Jeb, run unsuccessfully in 2016. Having served as second lady during the Reagan administration’s two terms and lived all over the world during her own husband’s ascending political career, Barbara Bush made it clear that literacy — not fashion — was her priority. Read more from Rosemary Feitelberg’s obituary on the late First Lady in WWD.com, link in bio. #barbarabush #wwdnews
Western and ’90s trends have influenced denim for fall 2018. Think raw, dark and coated jeans mixed with bold prints and tough leather. #trendtuesdays #wwdfashion (Styled by @thealexbadia;📷: @ryanplett)