Tommy Bahama has signed golfer Ricky Barnes, a PGA Tour professional, to an exclusive multiyear wardrobe agreement. Barnes will wear Tommy Bahama apparel while playing as well as for other professional and personal appearances.Barnes' wardrobe of polos, woven shirts, knits, outerwear and performance golf pants will be from the brand’s new IslandZone collection, which uses 37.5 yarn. The yarn, which is derived from coconut shells and volcanic sand, is used for both knits and wovens and helps regulate body temperature and wick away perspiration.“Tommy Bahama has been involved in golf for years and we’re excited to now partner with Ricky Barnes,” said Doug Wood, chief executive officer of Tommy Bahama. “Ricky has a great sense of style and with the launch of IslandZone, our new performance apparel that Ricky will be wearing, the timing couldn’t be better. His passion for golf and relaxed personality makes Ricky a great brand ambassador for Tommy Bahama.”In addition to Barnes, Tommy Bahama also outfits current PGA Tour player Ken Duke as well as former pro Tom Lehman, who has worn the brand since 2002.“I appreciate the support of Tommy Bahama,” said Barnes, “and, no pun intended, it’s a great fit. I’m proud to represent a company whose attitude toward both life and golf mirror mine.”Barnes, the 2002 U.S. Amateur Champion and co-holder of the 2003 Ben Hogan Award as the top collegiate player, is in his ninth year on the PGA Tour.
@deciem is all about transparency and approachability. At this year’s WWD Digital Beauty Forum, the brand's co-CEO @nicolakilner said talking to customers directly about the ingredients in products and how they work is key. #wwdsummits #wwdbeauty
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