PARIS — After 100 years in the men’s wear business, Ermenegildo Zegna is taking on a scholarly role. The Italian suit maker is teaming with Milanese fashion school Istituto Marangoni to introduce a master’s degree in men’s wear.
This story first appeared in the March 1, 2010 issue of WWD. Subscribe Today.
The eight-month program, which kicks off in October, will cover all the fundamentals of making men’s garments — research, creation, product management, retail, logistics and marketing. Marangoni professors as well as key managers and designers from the Ermenegildo Zegna group are to teach the classes.
“Zegna has always been convinced of the importance of training young talent, believing this type of teaching should not only be theory based, but also [based] on significant practical experience,” stated Benedetta Zegna, the company’s talent manager. “The link between our tradition in men’s wear and commitment to future generations naturally coincides with Marangoni’s core mission.”